By I. Hansana, Jadetimes News
Dynamite Collaborates with Serena Kerrigan for New Collection
Montreal based women's fashion brand Dynamite has unveiled a new capsule collection in partnership with entrepreneur and content creator Serena Kerrigan.
Named "The Serena Kerrigan Edit," the collection comprises ten meticulously curated pieces aimed at embodying the essence of summer style.
Kerrigan's collaboration with Dynamite represents a natural extension of her longstanding affiliation with the brand, having frequently showcased Dynamite pieces throughout her twenties.
Seamless Partnership with Kerrigan
Jacee Scoular, Vice President of Marketing at Groupe Dynamite, expressed enthusiasm for collaborating with Kerrigan, highlighting the seamless synergy between the two parties.
Scoular emphasized the effortless creation of the collection, projecting its resonance with the audience throughout the summer season.
Versatile Collection
Crafted to seamlessly transition from day to night, the capsule includes a diverse range of apparel, including tops, denim, skirts, and dresses.
Prices for the collection range from $34.95 to $99.95 USD, catering to a wide spectrum of budgets and preferences.
Reflection of Kerrigan's Style
Kerrigan offered insights into the collection, noting its alignment with her personal style preferences.
Inspired by her New York roots, the collection features a predominance of black garments, complemented by a standout red dress emblematic of Kerrigan's signature color.
Versatility and Cohesion
Kerrigan emphasized the versatility of the collection, which allows for effortless dressing up or down, catering to various occasions and styling preferences.
The collection's cohesion is underscored by Dynamite's signature blend of black, white, and neutral tones, offering endless possibilities for mixing and matching.