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Writer's pictureIndu Hansana

Dynamite Unveils New Capsule Collection in Collaboration with Serena Kerrigan

By I. Hansana, Jadetimes News

 
Dynamite Unveils New Capsule Collection in Collaboration with Serena Kerrigan
Image Source : Cindy Old

Dynamite Collaborates with Serena Kerrigan for New Collection


  • Montreal based women's fashion brand Dynamite has unveiled a new capsule collection in partnership with entrepreneur and content creator Serena Kerrigan.


  • Named "The Serena Kerrigan Edit," the collection comprises ten meticulously curated pieces aimed at embodying the essence of summer style.

  • Kerrigan's collaboration with Dynamite represents a natural extension of her longstanding affiliation with the brand, having frequently showcased Dynamite pieces throughout her twenties.


Seamless Partnership with Kerrigan


  • Jacee Scoular, Vice President of Marketing at Groupe Dynamite, expressed enthusiasm for collaborating with Kerrigan, highlighting the seamless synergy between the two parties.

  • Scoular emphasized the effortless creation of the collection, projecting its resonance with the audience throughout the summer season.


Versatile Collection


  • Crafted to seamlessly transition from day to night, the capsule includes a diverse range of apparel, including tops, denim, skirts, and dresses.


  • Prices for the collection range from $34.95 to $99.95 USD, catering to a wide spectrum of budgets and preferences.


Reflection of Kerrigan's Style


  • Kerrigan offered insights into the collection, noting its alignment with her personal style preferences.

  • Inspired by her New York roots, the collection features a predominance of black garments, complemented by a standout red dress emblematic of Kerrigan's signature color.


Versatility and Cohesion


  • Kerrigan emphasized the versatility of the collection, which allows for effortless dressing up or down, catering to various occasions and styling preferences.


  • The collection's cohesion is underscored by Dynamite's signature blend of black, white, and neutral tones, offering endless possibilities for mixing and matching.

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