By C. Perera, JadeTimes News
This month, Nautanky, a homegrown clothing brand, takes center stage as it exemplifies niche luxury with its unique blend of travel inspired designs and high fashion. Nautanky is a brand that artfully merges a passion for travel with sophisticated luxury, catering specifically to women who cherish wanderlust. Founded by Nilesh Parashar and Jagruti Bondre, the brand offers creations that fuse fresh, contemporary design with a deep cultural heritage.
Nautanky’s vibrant use of color and meticulous craftsmanship allows each piece to tell a story of elegance and exploration. Designed with the holiday lifestyle in mind, the brand curates modern wardrobes for travel connoisseurs, delivering mood enhancing collections that evoke a sense of escapism while maintaining versatility and functionality. Each garment is crafted to seamlessly transition from high fashion to resort wear, ensuring a timeless appeal that flows effortlessly from vacation to everyday life.
Nilesh Parashar highlights the brand’s philosophy: "At Nautanky, bold and eclectic prints and designs are our canvas for men and women to express their unique personalities and assert their identities. We believe that every individual has a distinctive story to tell, and our designs serve as a medium for them to narrate their beautiful tales. Our mission transcends fashion and style."
Committed to inclusivity, Nautanky creates designs that celebrate diversity, catering to all body types, skin tones, and age groups. The brand's core values are rooted in fostering a sense of belonging, ensuring that everyone who chooses Nautanky feels both embraced and empowered.
Nautanky’s latest resortwear collection, Tropicalia, perfectly captures the essence of luxury resort fashion for both men and women. The women’s silhouettes in this collection are designed to enhance natural beauty, with every thread and seam illuminating their radiance. Featuring vibrant shades like tangerine, cerulean, and blush tones, as well as serene prints, the collection is ideal for those picturesque beach mornings.
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